Channel letters are used on three-dimensional signs, which can be LED illuminated, and hang on outdoor storefronts all over. They are a professional store sign option that is very visible and easy to read, and can be customized specifically for your brand.
If you’re wondering if your business has the most effective outdoor signs possible, ask yourself if your store signs properly display your information, if they help to attract customers, and if they work to enhance your brand image. The good news is, that if you’re looking to upgrade your outdoor signs, channel letters can achieve all of the functions listed above and more. They really are a superior signage choice for both existing and new business owners.
3 Benefits Of Using Channel Letters For Your Store Signs
Using channel letters to support your business can help get you closer to meeting your sales and growth targets. Below are just some of the benefits you’ll get from these unique and effective store signs.
- They are durable and energy efficient.
Channel letters are mostly made from lightweight aluminum, and can be mounted in various ways to ensure they’re secure. This outdoor sign type is recognized for being low-maintenance since they require little to no maintenance, and the LED lights used to light the signs are designed to last a long time without running up your electricity bill. LED lighting consumes less power and is more eco-friendly due the absence of both mercury and lead. They also use a lower voltage transformer which has a lifespan of at least 100,000 hours.
- They increase visibility and boost brand image.
Outdoor signs do more than simply communicate a message. They also support intangible marketing elements that make up your company’s brand. Your store sign should be friendly, inviting and work to attract your ideal customers. Businesses choose channel letters for their storefront because it’s professional looking and easy to see from a distance, even at night. Being visible means a lot when it comes to branding your business and making sure you make a good first impression. Channel letters are a proven marketing tool that increases overall visibility and brand recognition.
- They are very customizable.
Channel letters can be customized to really reflect your company’s unique branding elements. And even though they look professional and expensive, they’re actually pretty budget-friendly, even when you customize them to properly reflect your brand. When you choose to use channel letters, you can modify things like color, size, font, mount and lighting direction resulting in a sign that’s unique to your business.
Invest In Your Business With Channel Letter Signs
Channel letters, from simple to custom LED-illuminated designs, can attract thousands of customers and advertise your brand with repeated impressions. If you’re ready to enhance your storefront and boost your business with channel letters, find a qualified sign maker to get started. The signage experts at (BRAND NAME) can help you get your business noticed. Contact us to start creating custom signs that amplify your brand and make it easier for you to reach your business goals.